This company imports and sells commercial furniture to businesses in Australia and New Zealand. They are looking to revamp their Internet presence to coincide with the launch of a new style of display cabinet that they are importing. They need a cost-effective way to promote this new product, but don't know where to start or how to go about it.
Challenges
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Strategy this company wanted to promote this new product using the Internet but they needed some direction and advice on how to do it
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Sales in order to get return on the money they spent importing this product, the furniture company needed to sell a large amount of stock and wanted to use the Internet to do it
- Communication
Solutions
This furniture company used Bloomtools tools and services to do the following:
- Create a marketing plan