Search Engine Optimization

Answers

• Modifying meta tags

  What is a meta tag? A meta tag is a special HTML tag that provides information about a web pag...

• Writing Copy for your website

• Creating Links to your site

• Search Engine Optimisation Explained

  One of the most important things to have when starting a new site is a high search engine ranking...

• PageRank Explained

  Think of a website as a research paper. The way that a research paper can be determined as import...

• Writing Copy for a website

  Writing content for websites is different to typical copy writing. It needs to take into account ...

• Link Building

  Anatomy of a link A standard hyperlink in HTML code looks like this:     <a h...

• Search Engine Optimisation

  Search Engine Optimisation (SEO) is the process of improving the volume and quality of traffic to...

• Structuring your pages

  From the previous article, you now know how important keywords are within your website copy. This...

• Keyword Research

  Keyword research is a critical part of any SEO campaign, and just as successful offline advertisi...